Sunday, June 20, 2021
Home Boating Mercury Marine enters a pertnership with Frydenbø Marine Division

Mercury Marine enters a pertnership with Frydenbø Marine Division

Over the past few weeks, Frydenbø had been looking for a new engine partner that would match customer demand and agreed that Mercury was the right partner for their boat brands.

“Mercury is associated with quality, performance, and reliability – a perfect match with Nordkapp and Sting,” said Hans Petter Slang, CEO in Frydenbø`s Marine division. “The new collaboration will help us achieve high ambitions for growth in established markets.”

“We are excited to grow our partnership with Frydenbø and are proud to be associated with the strong Sting and Nordkapp brands,” said Marty Bass, Mercury Marine President, EMEA.  “Frydenbø and Mercury are two global companies with a strong history of innovation in the marine industry and share a common passion for product leadership.  This partnership gives both companies an opportunity to expand our customer base globally and in the near term and work on opportunities for additional growth in the future.

Frydenbø has long experience in the marine industry, manufacturing Nordkapp and Sting in their Poland factory as well as distributing other leading boat brands that currently have relationships with Mercury Marine.

Frydenbø will begin selling boats powered by Mercury for MY21 and plan to show off the partnership and new models in September at Båter i sjøen, Scandinavia’s largest floating boatshow. 

- Advertisment -

Subscribe to our newsletter

To be updated with all the latest news, offers and special announcements.

LATEST ARTICLES

Offshore Team Germany confirmed overall winners in Genova

Class leaders Offshore Team Germany (GER) and Mirpuri Foundation Racing Team (POR) have been confirmed as the respective IMOCA and VO65 winners...

Lürssen successfully launched project Enzo

On 18th June 2021 Lürssen unveiled and successfully launched project Enzo, a striking and bespoke 115-metre superyacht, built for a repeat client...

Fulgura I promises to break the world record for the fastest electric boat

Canadian engine manufacturer Vision Marine makes some of the most powerful electric outboard engines in the world and now wants to use...

Teams prepared for winner-take-all coastal race finale in Genova

After three weeks of intense offshore and inshore action that has seen The Ocean Race Europe’s 12-boat fleet race over 2,000 nautical...

A journey aboard the new Sanlorenzo superyacht concept

Ready for departure, destination: X-SPACE. Sanlorenzo, once again, is preparing to set sail for new routes, guiding us on a journey to discover...

A fleet of 138 yachts sets out to conquer the Giraglia

There were 138 yachts on the Sanremo start line at midday today in perfect conditions that were better than expected yesterday: a...

The new Cranchi A46 Luxury Tender presented in streaming

Cranchi Yachts choses a digital format for the presentation event for its latest model: the A46 Luxury Tender, a Yacht that for...

New Dolceriva with Hard Top: a marvel of design and comfort

The new Dolceriva with hard top has a timeless beauty in every sense, because it will never lose its shine over the...

Baglietto announces today the sale of hull 10244, line Dom133

La Spezia, 17th June 2021 _ Three months only after the sale of the second DOM 133, Baglietto signs a new achievement...

Reshaping the superyacht world: The Benetti Oasis Deck

Oasis Deck is the name of a new solution offered by Benetti which, based on the extraordinary success of the Oasis  , is...